ART 2011
Introduction
AMA Advanced Research Techniques Conference, 5-8 Jun 2011, Desert Springs, CA; Deadline 1 Dec
ARC: Connections: ELMAR: Posting
Advanced Research Techniques Call for Papers
June 5-8, 2011
JW Marriott Resort and Spa • Desert Springs, CA
Submission Deadline- December 1, 2010
Join us in 2011. Submit a presentation or poster for the 22nd Annual Advanced Research Techniques (ART) Forum for the Program Committee’s consideration. The submission deadline is December 1, 2010.
The ART Forum is a unique conference that provides an opportunity for both academics and practitioners to exchange ideas and to discuss new methodologies and innovative approaches in marketing research. Since its inception in 1990, the conference has focused on the use of sophisticated methodologies and quantitative techniques in support of strategic and tactical marketing decisions. The ongoing mission of the ART Forum is to create and maintain a strong link between technical excellence and methods that is actionable in business practice.
Academic and practitioner researchers are invited to submit a proposal for a paper or poster session for the upcoming event. Full Call for Papers and Submission Form can be found on the AMA website at:
http://www.marketingpower.com/Calendar/Pages/2011ARTForum.aspx
All accepted submissions will receive a complimentary registration to the event.